Here's the top 5 big trends for 2007 according to trendwatching.com.

They deal with status, transparency and consumer power, the online revolution, more adventurous consumption, and a shift from consumption to participation.

Are you paying attention to consumer trends to make sure that your business is staying in tune with the market? Are any of the trends for 2007 relevant to your target market?

The folks at Trendwatching have some great suggestions for how you can use these trends to spark ideas for your business: